About site:

Domain name - social-media-monitoring.biz

Site title - Social Data Analytics & Consumer Insights

Go to website - Social Data Analytics & Consumer Insights

Site GEO location

Location Country - Germany

City/Town - Cologne

Provider - Host Europe GmbH

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IP address:

80.67.16.8

Domain name servers:

ns47.domaincontrol.com ns48.domaincontrol.com

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Brief facts about social media monitoring:

Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening. It is commonly used by marketers to track online conversations about products and companies. One author defined it as "the art and science of extracting valuable hidden insights from vast amounts of semi-structured and unstructured social media data to enable informed and insightful decision-making."

Social media measurement - Social media measurement, also called social media controlling, is the management practice of evaluating successful social media communications of brands, companies, or other organizations.

Sentiment analysis - Sentiment analysis is the use of natural language processing, text analysis, computational linguistics, and biometrics to systematically identify, extract, quantify, and study affective states and subjective information.

Ambient awareness - Ambient awareness is a term used by social scientists to describe a form of peripheral social awareness through social media. This awareness is propagated from relatively constant contact with one's friends and colleagues via social networking platforms on the Internet.

Data mining - Data mining is the process of extracting and discovering patterns in large data sets involving methods at the intersection of machine learning, statistics, and database systems.

Social media mining - Social media mining is the process of obtaining big data from user-generated content on social media sites and mobile apps in order to extract actionable patterns, form conclusions about users, and act upon the information, often for the purpose of advertising to users or conducting research.

Social media intelligence - Social media intelligence comprises the collective tools and solutions that allow organizations to analyze conversations, respond to synchronize social signals, and synthesize social data points into meaningful trends and analysis, based on the user's needs.

Types of analytics

Social information processing